Posted July 15, 2024
AI
By Dana Fox, Director of Client Strategies 6 Min Read: Regardless of the industry, marketing and advertising have become overwhelmingly crowded, with as many as 5,000 ad messages coming into
Read MorePosted June 24, 2024
AI
Once upon a time, a business could be proud of having a web page, but those days are long gone. Though quality content is more important than ever, it’s time
Read MorePosted May 30, 2024
Internet Marketing
8 Min Read: Google Ads will turn 24 years old this year, and today, this marketing resource represents 80 percent of Google’s revenue, which represented 279.8 billion US dollars last
Read MorePosted May 23, 2024
Marketing
Knowing how to utilize Google Ads Smart Bidding is vital for any business. We recently contributed an article to The Aesthetic Society’s Fall 2023 newsletter discussing the significance of understanding
Read MorePosted May 15, 2024
AI, Content Marketing
This blog discusses how AI software is affecting the practices of digital marketing, what regulations business owners need to pay attention to following Google’s core update, and how to find
Read MorePosted February 19, 2024
Content Marketing, Plastic Surgery Studios
Part 1: Why Every Doctor in the Aesthetic Industry Needs a Killer Brand By Dana Fox, Director of Client Strategies Like it or not, you’re in the retail medical business.
Read MorePosted December 13, 2023
Plastic Surgery Studios
Influencer marketing can be understood as a marketing method in which social media influencers are contracted to endorse and promote products and services. There are several types of influencers classified
Read MorePosted November 28, 2023
Plastic Surgery Studios
Instagram Reels is an effective tool to reach more people through social media. However, the sounds you choose for your Reels can significantly affect their success. Using trending audios for
Read MorePosted November 06, 2023
Internet Marketing, Social Media
The digital age has introduced businesses to a wide variety of marketing channels, social media being among the most influential. Social media platforms, such as Instagram, Twitter, YouTube, Facebook, and
Read MorePosted October 13, 2023
Marketing, Social Media
Over the past two decades, social media’s role in our society and everyday lives has increased exponentially. Twenty years ago, many were still unfamiliar with the term social media, and
Read MorePosted September 28, 2023
Marketing
The growing use of AI is affecting most industries — this includes digital marketing. But, will this impact day-to-day life? Well, not really — at least not initially. That being said,
Read MorePosted June 05, 2023
Marketing
Universal Analytics (UA) was first introduced in 2012 and became the standard for data collection and organization. However, it has recently been updated to Google Analytics 4. We recently contributed
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