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Magic Surgeon

Plastic Surgery Studios designed and developed a responsive and mobile friendly custom website design for Dr. Humberto Palladino, a.k.a. “MagicSurgeon,” that offers a fresh new look to match his medical practice’s overall branding.

Rebranding Dr. Palladino’s website as the Magic Surgeon

Dr. Humberto Palladino is a board-certified plastic surgeon who may be better known by his Snapchat and Instagram alias, “@MagicSurgeon.” Dr. Palladino offers his followers real-time surgery videos almost daily, a question of the week personalized messages, and behind the scenes, exclusive photos that will make you #believeinmagic.

The website was created to be fully optimized for search engines, and it was imperative that the site is mobile friendly, modern, and easy to navigate. The design has a vibrant color scheme, which helps to create a contemporary look. The content highlights Board-Certified Plastic Surgeon Dr. Palladino’s before and after photos of his actual patients, procedures he performs, videos, media appearances, and his online social media presence.


  • Responsive website
  • Mobile friendly
  • Unique content
  • Optimized for search engines
  • Clean and easy navigation
  • Updated blog and video content

Magic Surgeon's Website by Plastic Surgery Studios

Visual Images and Video Content

  • All models on the website are Magic Surgeon’s actual patients
  • Real patient makeovers and genuine testimonials from Dr. Palladino’s patients
  • A large photo gallery of procedures and video blog content enhances the interactivity for potential new clients


Client: Dr. Humberto Palladino, Magic Surgeon


Launched: May 2017

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